Anderson .Paak Partners With Vans for Third Collection
53 Anderson .Paak does more than dominate the charts and win awards as one-half of Silk Sonic with Bruno Mars. The extraordinary musician makes style a patent priority of his brand, displaying it through his third collaborative collection with Vans.
The Vans x Anderson .Paak Vanderson Collection features unique footwear and apparel made for the entire family. The inclusive capsule line cues “heritage, creativity, and uplifting his community.”
The footwear consists of three designs, one of which is an evolution of his signature sneaker style, the EPaak Sport, that infuses Vans’ vintage Off The Wall flair. The two other highlights include an Authentic and Old Skool 36 DX shoe.
There are apparel options from the Vanderson collection to accent the shoes, including a tie-dye short sleeve tee, straight-leg pants in capers, and a neat jacket. More pieces will be available to sharpen the perfect look.
“Vans was super patient with me on this one. We met every week in Malibu and designed these shoes in the California sunshine. This is my best drop yet and I’m so proud of what we’ve come up with,” said .Paak, Vans’ first official global ambassador.
Tierney Stout, Vans’ director of global music marketing, added, “Anderson was incredibly hands-on in the design and development of every piece in this collection and the final product is both a labor of love for AP and the Vans team. Anderson embodies everything this brand stands for –– authenticity, optimistic imagination, and creativity –– and we are honored to have him as part of our family.”
Family inspires advertisements for the Vans x Anderson .Paak Vanderson Collection. The self-directed campaign includes award-winning actress Marsai Martin alongside his son, sister, nieces and nephew.
The Vans x Anderson .Paak Vanderson Collection launches worldwide on June 24 at select Vans retailers and Vans.com. On June 27, .Paak will host a launch party at House of Vans London, where he’ll also perform.
In other news, Silk Sonic has been racking up trophies and nominations. They recently earned 2022 BET Awards acknowledgments for their work on the collaborative album An Evening With Silk Sonic.
The nods follow their impressive sweep at the 2022 Grammys, where they won four awards, two of which were in the general field. The wins were for their breakthrough single, “Leave The Door Open.”
On Aug. 3, Silk Sonic will support their album and their latest hit, “Love’s Train,” when they resume their Las Vegas residency at Dolby Live at Park MGM.
Apart from Silk Sonic, .Paak remains a considerable asset to the music industry. He’s featured on Mary J. Blige’s current R&B radio single “Here With Me“ from her recent album Good Morning Gorgeous. He also contributed songwriting and production on a handful of other songs on the LP, released in February 2022.
.Paak will play at multiple festivals throughout this summer, including the inaugural LetsGetFr.ee Festival and Blue Note Jazz Festival Napa Valley. He’ll be joined at both by The Free Nationals.
In November 2021, .Paak launched his imprint, APESHIT INC, in partnership with Universal Music Group. His last solo album, Ventura, arrived in April 2019.
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